God of War - Daily Fix

When a client sponsors a themed week and giveaway on The Daily Fix, we like to go the extra mile. In this case, we recreated the God of War axe from scratch and had it break through the traditional Daily Fix intro, then revealing the Daily Fix logo integrated into the God of War universe. We also created a custom segment parodying home shopping channels to promote the giveaway, complete with home shopping style graphics from the “Kratos & Son Shopping Network”.